Tuesday, March 27, 2007

ZenZui - a mobile widget browser

ZenZui is a brand new entry in the "mobile widget browser" ecosystem, in which you can also find other players like BluePulse and Widset (from Nokia), and some others.

ZenZui was intially developed from Microsoft, now is an independent spin-off.

Actually ZenZui is not yet a real downloadable solution, but I think it will soon. Reading here and there I find interesting the business model they are going to implement - nothing so revolutionary, but it can work. Quoting from the site: " using well-established advertising principles like CPA and CPM (we call it CPZ – Cost Per Zoom)".

I will not try to explain how the interface will be, I prefer to redirect you this YouTube Video showing the ZenZui app working.

 

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